在线国产一区二区_成人黄色片在线观看_国产成人免费_日韩精品免费在线视频_亚洲精品美女久久_欧美一级免费在线观看

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Policies

Silver hair economy is booming online

By Wang Junwei | chinadaily.com.cn | Updated: 2019-02-27 17:08
Share
Share - WeChat
An 80-year-old woman shows the Taobao app open on her phone in Hangzhou, East China's Zhejiang province, on Nov 21, 2018. [Photo/IC]

Phubber, shopaholic, livestreaming host ... internet buzzwords like these are no longer the exclusive realm of the young with the booming of the silver hair economy.

"My most used app is WeChat, and I have added more than 30 friends, mainly my relatives and friends of the same age; I also like watching videos, two to three hours a day, like TV dramas on Tencent video, and short videos on Xigua video; my most preferred mobile game is Doudizhu (a popular card game in China) and I will play for about two hours a day ..." said a retired 62-year-old woman in Beijing who shared her internet experiences in a report jointly released by Tencent and Penguin Intelligence.

Seniors have entered into the "new world" online with the help of their children, grandchildren and even shopping guides at supermarkets, the report said.

Compared with the young, who are tied up with study, and middle-aged people with heavy workloads, the elderly have more free time and a stronger demand fill up that time -- and this is a group that at one time didn't use the internet, but now has unlimited potential.

China had about 241 million people aged 60 and older as of 2017, accounting for 17.3 percent of the total population, according to the National Bureau of Statistics.

According to the China Internet Network Information Center, there were 802 million internet users as of June. Of those, 10.5 percent are aged 50 and older, and 5.1 percent - about 40 million - are over 60.

Among the middle-aged and senior netizens, more than 65.7 percent aged over 40 spend more than a quarter of their free time on mobile phones, while heavy users - who spend over half of their free time there - account for about 30 percent, the report showed.

Social contact, news and video, which account for 70.5 percent, 39.7 percent and 32.5 percent, respectively, are the main purposes of elderly internet users spending time on their phones. The demand for light entertainment content, like short-videos and singing (26.9 percent and 14.5 percent) by elderly internet users also cannot be ignored, the report said.

E-commerce is nothing new for these people. About 89 percent of internet users aged 40 to 50 have experienced online shopping, while the figure stands at 68 percent for those aged 50 and above.

"I mainly use JD or Taobao for online shopping, and I need a large computer screen to carefully select goods," the woman in the report said.

Clothing and footwear (71 percent), as well as daily necessities (72 percent) are the main choices of online shoppers aged 50 and above.

Mobile payment also is popular with seniors. About 82.4 percent of internet users aged 50 and above often choose mobile payment for offline shopping.

The number of elderly netizens is growing faster than we think, and no matter for size or spending power, they are likely to be one of the main dividends in the future, the report said.

Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 免费一级欧美片在线观看网站 | 午夜精品久久久久久久蜜桃app | 欧美激情一区二区三区 | 午夜成人在线视频 | 午夜激情影院在线观看 | 激情一区二区三区 | 国内精品国产三级国产在线专 | 久久免费视频一区二区 | 成人午夜激情 | 天天爱爱网| 成人在线视频网 | 日本一区高清 | 久久精品久久精品国产大片 | 国产精品美女久久久久久久久久久 | 亚洲一级在线观看 | 国产高清精品一区二区三区 | 在线视频 亚洲 | 亚洲成人免费在线 | 亚洲精品视频免费观看 | 欧美一二三四成人免费视频 | 污视频网站入口 | 黄色三及毛片 | 色婷婷综合久久久久中文一区二区 | 国产精品久久久久蜜臀 | 黄的视频网站 | 国产成人免费av一区二区午夜 | 日韩中字在线观看 | 国产欧美日本 | 成人伊人网 | 欧美日韩成人在线播放 | 国产精品美女视频一区二区三区 | 福利视频网站 | 国产精品久久一区二区三区 | 五月婷婷免费视频 | 日本国产精品视频 | 久久免费精品 | 狠狠躁夜夜躁人人爽天天天天97 | 亚洲精品www久久久久久 | 91精品国产91久久久久久不卡 | 亚洲啊v | 日日夜夜天天 |