The oversized parka/bomber jacket featuring unconventional details has become one trademark look of Staffonly style, while in this collection, a transformable hoodie resembles a sailor's shirt. The hoodie embodies "the witty gene of Staffonly". The pair have used the high-tech microfibre Ultrasuede on garments, a soft structure carrying a matte texture, with laser-cut sharp-but-soft edge overlaps.

Staffonly first sold in Hong Kong through Lane Crawford with its autumn/winter 2016 collection. How do Zou and Yea compare and contrast Hong Kong and Mainland Chinese style? "Hong Kong citizens have strong personalities and their look is quite modern and smart," says Zou. "But Mainland Chinese taste is somehow really dynamic, given the diversity of different cultural areas. Also, there's this spirit of discovering undiscovered things. Chinese people are still forming their styles by trying everything bold, which for me is a phenomenon I love to see."

If you haven't yet discovered Staffonly, it's time to embolden your style.