在线国产一区二区_成人黄色片在线观看_国产成人免费_日韩精品免费在线视频_亚洲精品美女久久_欧美一级免费在线观看

US EUROPE AFRICA ASIA 中文
Business / Companies

Metro takes the Tmall route in China

By Wang Zhuoqiong and Meng Jing (China Daily) Updated: 2015-09-09 07:58

Metro takes the Tmall route in China

Customers enter a Metro supermarket in Nanjing, Jiangsu province, April 16, 2013. [Photo provided to China Daily]

German retailer Metro Group AG said on Tuesday that it plans to open a store in Tmall, the business-to-consumer platform of Alibaba Group Holding Ltd, to attract more shoppers.

Metro is launching its official flagship store on the Alibaba Tmall International platform and will offer a wide range of German products, according to a statement from Metro.

The online shop will also sell products from Metro's private labels and include supplier brands from Germany. In the first phase, more than 100 categories of products like dairy, canned foods, coffee and chocolate from Metro Cash & Carry Germany as well as cosmetics from Real will be offered for sale.

Olaf Koch, chairman of the management board of Metro, said: "The innovative platform will help us deliver more quality imported goods and German brands to Chinese customers. It will also leverage our competence in global sourcing and a robust supply chain."

Last year, Metro achieved revenue of 18.9 billion yuan ($3.05 billion) in China, a 11.2 percent year-on-year growth. The retailer has 81 wholesale facilities in 56 cities in China and a membership of more than 4 million.

Metro already has its own e-commerce platform in the country. But like other retailers, Metro has also found it tough to attract shoppers in China, according to Jason Yu, general manager of Kantar Worldpanel China.

"It will be difficult for Metro to compete with Tmall or JD.com Inc on width and depth of merchandise as well as in pricing," he said.

Opening a store on Tmall gives Metro access to a huge user base in a relatively short period, and to focus on specialized product offers. Most of the hypermarket retailers have already started their e-commerce arms in the past 12 months, including CR-Vanguard, Feiniu.com (RT-Mart), Carrefour and Wal-Mart, according to Kantar's research.

"The e-commerce arms are an useful extension to the brick-and-mortar stores. However there is still a long way to go for competing with real e-commerce giants like Alibaba or JD.com in terms of geographic coverage and number of shoppers," said Yu.

However, competition among retailers on Alibaba is fiercer than what is offline. In August, Alibaba acquired a stake in Suning Commerce Group Co Ltd, the leading home appliances retailer in China. This was followed by a collaboration between Alibaba and Macy's Inc, the largest department store in the United States.

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 久热在线视频 | 久久久国产精品人人片 | 五月天久久 | 最新超碰| 亚洲乱码一区二区 | 福利视频一区 | 欧美成人黄色 | 伊人久久av| 超碰在线免费播放 | 久操精品 | 免费看黄色av | 波多野结衣亚洲一区 | 亚洲永久免费 | 免费成人黄色网址 | 天天综合视频 | 久久久综合| av在线视| 免费av播放| 国产欧美一区二区精品性色超碰 | 一级毛片网 | 免费一级黄色录像 | 天天操天天舔 | 国产免费成人 | 日韩精品网站 | 日韩欧美三区 | 国产一区二区三区在线视频 | 91视频亚洲 | 黄色国产精品 | 一级免费毛片 | 91性高潮久久久久久久久 | 黄色福利视频 | 日韩在线不卡 | 激情五月综合网 | www.久久.com| 成人欧美一区二区三区黑人孕妇 | 中国黄色一级片 | 日韩在线免费观看视频 | 日本在线看片 | 久久精品美女 | 四虎影视最新网址 | www国产 |