在线国产一区二区_成人黄色片在线观看_国产成人免费_日韩精品免费在线视频_亚洲精品美女久久_欧美一级免费在线观看

您現在的位置: Language Tips> Special Coverage> British Council> Scotland Season  
 





 
 
“立頓”是怎樣成長的
[ 2007-02-12 14:41 ]

Tea has been finding its way to Britain since the 17th century when it was introduced, originally by Dutch merchants, as an exotic luxury item and a health tonic. Its sales rapidly overtook coffee, in spite of a punitive tax imposed on tea imports specifically intended to protect the coffee trade. Tea went on to become the quintessential symbol of the British way of life. Mary of Modena, then Duchess of York, is credited with introducing tea drinking to Scotland in 1680 when visiting with her husband, later King James VII of Scotland (the king after whom New York is named). Those same British took their tea habit to their North American colonies, resulting, eventually, in the Boston Tea Party and the birth of the United States. And all from a health tonic!

In the early years of British tea consumption, the product was an expensive indulgence. Its only source was China and at that time the British authorities placed heavy restrictions on foreign trade. Supplies were increased and prices cut dramatically, however, when Scottish merchant Charles Bruce opened the first commercial tea plantations in India, after his brother Robert discovered tea being grown in Assam, India went on to become and still remains, the world’s largest producer of tea. The tea flowing from India symbolised the acuity of Scots trading instincts.

Scots continued to play a crucial role in the development of the tea trade around the world. In 1876, Thomas J. Lipton opened his first grocer’s shop in his native Glasgow. This was the beginning of what would become one of the largest private fortunes ever built on tea. Buying directly from producers and eventually buying tea plantations himself, Lipton was able to sell tea to the public at reduced prices. He was one of the first merchants to blend tea with the goal of producing a recognisable and consistent “brand” that would be the same in every one of his shops. In 1890, Lipton expanded his tea empire across the Atlantic to New York, where he had spent much of his teens. Eventually, the Scot would go on to control a tenth of the world’s traffic in tea and Liptons remains a name recognised across the States and much of the rest of the world. At the time that tea blending was increasing its popularity, whisky blending was also producing the same increase in sales for the same reasons – a brand that was consistent and recognisable. This was the period when “Scotch” became the world’s preferred spirit. These earlier Scottish merchants were quick to recognise the universal market value of a good brand.



點擊查看本頻道更多精彩內容

 
 
相關文章 Related Stories
 
         
 
 
 
 
 
         

 

 

 
 

48小時內最熱門

     
  “出入境手續”怎么說?
  炒股應該跟著感覺走嗎?
  學會說“不”
  The Da Vinci Code《達?芬奇密碼》(精講之三)
  “帥呆了”怎么說

本頻道最新推薦

     
  英國皇家郵政發行郵票支持保護野生鳥類
  格拉斯哥 - 喧鬧而驕傲
  蘇格蘭人如何看待蘇格蘭
  愛丁堡新銳戲劇引發“狂秀盛宴”
  你所不知道的“鉛球文化”

論壇熱貼

     
  CDCLUB(BJ)+非凡英語沙龍(e-Salon)秋日朝陽公園英語交游盛會
  “黃土高坡”怎么說
  “穿幫”怎么說
  “托養協議”,指老人托養
  As If!(e-c)practice
  “試婚”怎么說




主站蜘蛛池模板: 欧美精品一区二区久久 | 国产美女在线精品免费 | 九九99热 | 一级毛片网| 日韩久久一区二区 | 免费的黄色网址 | 亚洲一区欧美一区 | 日韩在线色| 视频在线一区 | 亚洲高清不卡视频 | 精品国产乱码久久久久久丨区2区 | 亚洲综合色网 | 亚洲欧洲在线观看 | 国产精品久久久久aaaa九色 | 久久精品一区视频 | 哪里有免费的黄色网址 | 在线亚洲一区二区 | 国产一区二区三区精品久久久 | 国产中文字幕在线观看 | 国产视频福利一区 | 欧美成人手机在线 | 亚洲一区在线日韩在线深爱 | 欧美在线视频二区 | 国产高清久久久 | 中文视频在线 | 日韩久久久 | 欧美日韩色综合 | 欧美.www| 亚洲欧美视频 | 欧美日韩视频在线观看免费 | 成人av一区 | 婷婷免费在线观看 | 久久综合伊人77777 | 一本一道久久a久久精品综合蜜臀 | 欧美日韩国产一区 | 另类国产ts人妖高潮系列视频 | 久草免费在线视频 | 国产区网址 | 四虎网站 | 欧美日韩在线免费观看 | 伊人精品|